Privacy Policy
What information do we collect?
• We collect information from you when you register on the site,
place an order, enter a contest or sweepstakes, respond to a survey or
communication such as e-mail, or participate in another site feature.
• When ordering or registering, we may ask you for your name, e-mail
address, mailing address, phone number, credit card information or other
information. You may, however, visit our site anonymously.
• We also collect information about gift recipients so that we can
fulfill the gift purchase. The information we collect about gift recipients
is not used for marketing purposes.
• Like many websites, we use "cookies" to enhance your
experience and gather information about visitors and visits to our websites.
Please refer to the "Do we use 'cookies'?" section below for
information about cookies and how we use them.
How do we use your information?
We may use the information we collect from you when you register, purchase
products, enter a contest or promotion, respond to a survey or marketing
communication, surf the website, or use certain other site features in
the following ways:
• To personalize your site experience and to allow us to deliver
the type of content and product offerings in which you are most interested.
• To allow us to better service you in responding to your customer
service requests.
• To quickly process your transactions.
• To administer a contest, promotion, survey or other site feature.
• If you have opted-in to receive our e-mail newsletter, we may
send you periodic e-mails. If you would no longer like to receive promotional
e-mail from us, please refer to the "How can you opt-out, remove
or modify information you have provided to us?" section below. If
you have not opted-in to receive e-mail newsletters, you will not receive
these e-mails. Visitors who register or participate in other site features
such as marketing programs and 'members-only' content will be given a
choice whether they would like to be on our e-mail list and receive e-mail
communications from us.
How do we protect visitor information?
We implement a variety of security measures to maintain the safety of
your personal information. Your personal information is contained behind
secured networks and is only accessible by a limited number of persons
who have special access rights to such systems, and are required to keep
the information confidential. When you place orders or access your personal
information, we offer the use of a secure server. All sensitive/credit
information you supply is transmitted via Secure Socket Layer (SSL) technology
and then encrypted into our databases to be only accessed as stated above.
Do we use "cookies"?
Yes. Cookies are small files that a site or its service provider transfers
to your computer's hard drive through your Web browser (if you allow)
that enables the site's or service provider's systems to recognize your
browser and capture and remember certain information. For instance, we
use cookies to help us remember and process the items in your shopping
cart. They are also used to help us understand your preferences based
on previous or current site activity, which enables us to provide you
with improved services. We also use cookies to help us compile aggregate
data about site traffic and site interaction so that we can offer better
site experiences and tools in the future.
We may contract with third-party service providers to assist us in better
understanding our site visitors. These service providers are not permitted
to use the information collected on our behalf except to help us conduct
and improve our business.
You can choose to have your computer warn you each time a cookie is being
sent, or you can choose to turn off all cookies. You do this through your
browser (like Netscape Navigator or Internet Explorer) settings. Each
browser is a little different, so look at your browser Help menu to learn
the correct way to modify your cookies. If you turn cookies off, you won't
have access to many features that make your site experience more efficient
and some of our services will not function properly. However, you can
still place orders over the telephone by contacting customer service.
Do we disclose the information we collect to outside parties?
We do not sell, trade, or otherwise transfer to outside parties your
personally identifiable information unless we provide you with advance
notice, except as described below. The term "outside parties"
does not include E.S. Trade Company, Inc. It also does not include website
hosting partners and other parties who assist us in operating our website,
conducting our business, or servicing you, so long as those parties agree
to keep this information confidential. We may also release your information
when we believe release is appropriate to comply with the law, enforce
our site policies, or protect ours or others' rights, property, or safety.
However, non-personally identifiable visitor information may be provided
to other parties for marketing, advertising, or other uses.
How can you opt-out, remove or modify information you have provided
to us?
To modify your e-mail subscriptions, please let us know by modifying
your preferences in the "My Account" section. Please note that
due to email production schedules you may receive any emails already in
production.
To delete all of your online account information from our database, sign
into the "My Account" section of our site and remove your shipping
addresses, billing addresses & payment information. Please note that
we may maintain information about an individual sales transaction in order
to service that transaction and for record keeping.
Third party links
In an attempt to provide you with increased value, we may include third
party links on our site. These linked sites have separate and independent
privacy policies. We therefore have no responsibility or liability for
the content and activities of these linked sites. Nonetheless, we seek
to protect the integrity of our site and welcome any feedback about these
linked sites (including if a specific link does not work).
Changes to our policy
If we decide to change our privacy policy, we will post those changes
on this page. Policy changes will apply only to information collected
after the date of the change.
Questions and feedback
We welcome your questions, comments, and concerns about privacy. Please
send us any and all feedback pertaining to privacy, or any other issue.
Online Policy Only
This online privacy policy applies only to information collected through
our website and not to information collected offline.
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